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Free Tools & Generators
Free tools for naming a guild, designing its icon and drawing its arms — all made in your browser, no account, nothing uploaded.
Start here
Discord server icon generator
Design a server icon from 32 templates and check it at the sizes Discord shows it.
Discord profile picture maker
Make a profile picture and check it at 32 px and against the status-dot corner.
Clan name generator
Clan names with matching tags, twelve at a time, with a shortlist you can send.
Name your group
Guilds, alliances, teams and the thing you shout. Clan names are in Start here, above.
All naming tools →Guild name generator
Guild names that still read well on a recruitment board, long after you founded it.
Alliance name generator
Names for a coalition of guilds or kingdoms that read like a treaty, not a squad.
Team name generator
Team names for an esports roster, a pickup side or the office league.
War cry & motto generator
Short war cries a room can shout together, plus longer mottoes for the description box.
Make the mark
Arms and banners you can download. Discord server icons and Discord profile pictures are in Start here, above.
Coat of arms generator
Design a coat of arms with a written blazon and download it as a PNG, a card or an SVG.
Guild banner maker
Compose a guild crest and export it as a server banner, a flag, a share card or an SVG.
House name generator
Noble house names, built from word stock that sounds like one old country.
Castle name generator
Keeps, holdfasts, watchtowers and the ruin nobody goes near.
Lord & lady name generator
Given names, houses, epithets and the full formal style.
House words generator
Mottoes short enough to shout and grim enough to mean it.
Dragon name generator
Built from syllables, so nothing it gives you is anybody else's dragon.
Tavern & inn generator
A whole inn: the sign, the keeper, what is on tap, who is drinking and what walks in.
NPC generator
A person with a trade, a want, a secret and a habit, and no stat block.
Quest hook generator
Who asks, what they want, what is in the way, and the twist that changes the job.
Settlement generator
Villages, towns and cities with real populations, on terrain with the game's own numbers.
Character backstory generator
A bond, a flaw, the beats of a life and one line to say out loud at session zero.
Campaign weather generator
Day-by-day campaign weather from the strategy game's own season engine, as a table.
Quizzes
Scored in your browser, except the Great House quiz, which is scored on our server.
Which dragon would you ride?
Answer a few questions and find the dragon you would ride, scored in your browser.
What kind of commander are you?
Find your doctrine, with the game's real counter numbers behind the answer.
What would your job be in a castle?
Find your household office in a castle, from steward to falconer.
Which Great House are you?
The original quiz, scored on our server, so your answers leave the page.
Why a strategy game runs a heraldry workshop
Because the interesting half of a fantasy world is the part you make yourself, and almost nobody gets to. You can read a hundred pages of somebody else's lore without once being asked what your house is called. Ten seconds with a crest maker and you have an opinion about the colour of your own field, which is a different and much stickier kind of interest.
So these are not demos and they are not gated. There is no account, no email capture, no "sign in to download", and no watermark on anything you take away. If you never install the game, that is entirely fine — the tools were worth building anyway.
They work with the network off
Every tool here runs entirely inside your browser. Nothing you type or design leaves your browser — the tools have no server behind them and no third-party script of any kind. Load one on a train and it keeps working when the signal goes.
The last card under Quizzes is the exception: the Great House quiz sends your answers to our server, which scores them and writes your verdict from them. It needs a connection, and what you answer leaves the page.
The page around the tool is a different thing, and worth saying plainly. Like every page on this site it loads our own banner script, and that request records the visit: a cookie that recognises your browser on the way back, your IP address, your browser and device, where you came from, and your account if you are signed in to the game. Your crest, your names and your shortlist are not in any of it. Which pages you opened, and when, is. What we record, and why.
That is also why nothing can be saved for you between visits, which is the honest trade. Download what you make.
Some of it is for running a community, not writing one
The naming tools and the two Discord makers are aimed at a different job entirely: you and five friends have just started something and it needs a name, a short tag that fits whatever box the game gives you, an icon, and a picture beside your own messages. Those are utilities rather than worldbuilding, and they are held to a utility's standard — the clan tool cuts tags to a length you choose and keeps the brackets out of what you copy, and the icon generator shows you your design at 32 and 16 pixels before you download it, because that is where an icon actually lives and where most of them quietly die.
Half of this is for a table, not a screen
The tabletop set is aimed at somebody running a game on a Thursday night with four people waiting. Those tools roll whole things rather than words — a tavern arrives with its sign, its keeper, its prices, its regulars and the trouble walking in; a settlement arrives with a population that holds up and ground that carries real march and defence numbers; an NPC arrives with a want and a secret and no stat block to tie it to one ruleset.
Every card they produce copies as plain text, downloads as a file, and lives at a permanent link, so what you roll on a Tuesday is still there in a campaign document a year later.
One world underneath all of them
The tools share vocabulary with the strategy game this site belongs to, and share it literally — the heraldry forge's eight tinctures, six divisions and eleven charges are read out of the game's own code when these pages are built, not copied into them, so a crest composed here is a legal design in there. The castle generator is required to be able to spell every seat the game's nine Great Houses hold. The dragon quiz's eight outcomes are the eight aspects the game's dragon eggs actually come in.
The Discord makers are the same engine again, framed for a square that is about to be masked into a circle: the same eight tinctures, the same divisions and charges, read out of the same compiled module. The naming tools borrow the game's nine banner beasts and the place-name morphemes that have to be able to spell all nine of its real seats, so a clan named here and a keep named next door sound like the same country.
The tabletop tools go further with it. The settlement generator prints the game's own march-speed, defence and foraging modifiers for the ground a village stands on; the campaign weather generator runs the game's season engine, calendars and all; the commander quiz measures its counter numbers out of the same function that resolves the game's battles; and the tavern's inn sign is painted by the same heraldry module as the forge.
None of which you need to care about to use them. It just means the house you roll, the castle you roll it, the words you give it, the village beneath it and the crest you draw for it will all sound like they came from the same place — which is the part of world-building that is genuinely hard.
Can I use what these tools make?
Yes — for anything, including commercial work, with no permission and no credit required. Short strings like a name or a two-word motto are not the kind of thing anyone can own, and the crest you compose is your composition, not ours. Take it to a novel, a tabletop campaign, a stream overlay, a band, a boat, a business card.
We ask for exactly nothing in return: no account, no email, no sign-up, no watermark. Nothing you type or make here leaves your browser — these tools have no server behind them that could keep your design. Opening the page is recorded like any page on this site: what we record. If you want to tell somebody where it came from, a link back is kind, but it is not a condition.
Something missing?
The list is short on purpose and will get longer. If there is a generator you keep wanting and cannot find, the community forum is open to read without an account, and the fastest route to whoever builds these is the Discord user lordking_uhtred.